Let's start this talk by defining what is a war cry. According to Oxford dictionary, a war cry is a call made to rally soldiers for battle or to gather together participants in a campaign.
Here are other useful definitions of a war cry:
1. A cry uttered by combatants as they attack; a battle cry.
2. Phrase or slogan used to rally people to a cause.
3. Shout uttered in a charge or battle.
4. Phrase or slogan adopted by a party in any conflict, contest, election, etc.
5. Exclamation intended to rally soldiers in battle.
6. A war cry, or motto, is a short, simple phrase that encapsulates the beliefs and ambitions that guide an individual or organization
Do you have your own war cries?
The purpose of a war cry
According to YOUNG ENTREPRENEUR COUNCIL@YEC you need a war cry for these reasons:
1. Give your team the internal bravery and ambition to persevere.
2. Grip minds and ignite hearts.
3. They evoke powerful associations and tap into our deeper need for purpose in all that we do.
4. Rally the troops.
5. Teams that thrive together are more likely to actively champion a shared path to victory.
6. Guide strategic decision-making.
7. Like a compass, mottos can guide important decisions in all aspects of the business.
8. Forge human bonds.
Source: https://www.inc.com/young-entrepreneur-council/why-your-company-needs-a-war-cry.html
These are my favorite war cries:
YES WE CAN (made famous by Barrack Obama in 2008)
FIND ANSWERS
CREATE LASTING SOLUTIONS
SOLVE PROBLEMS
WORK HARDER, SMARTER, COME ON ENDURANCE
PROTECT THE DREAM
YOU ARE THE DREAM
Thank you so much for reading...May this 2020 be the year of PLENTY OPPORTUNITIES to you. You are welcome to leave a comment or question.